Typography is the theory and practice of letter and typeface design through visual communication. Proper page design is important so the article looks professional and clean. Advertisers, event planners, and business owners use typography without even knowing it. Writers will use typography for designing newspapers and magazines. Anything that is printed and used to show a mass audience or even a small audience (like an email between two people) is a part of typography. Page design will help the publication flow nicely and not be full of jargon. Using typography and page design wisely will guarantee your message is clean and understood. When publishing a piece of work it is important to understand how to correctly typography and page design.
The first thing a writer needs to understand when designing a publication is page design. The overall design of the page will provide page design will determine whether or not customers respond to the article or pick it up. Headlines, artwork, and text boxes provide and organized and varied look for a document. Tameri.com suggests each page a person designs should also have a fair amount of invisible elements. These elements are items such as margins, columns, and frames/borders. The use of them will make ones work stand out and better organize it so it has a visual appeal. Customers do not want a document that is covered from top to bottom with words. It needs to show case certain items and organize them so the message is aided. Good page design will include a good balance of visible and invisible objects.
Typography is the second item of business needed when creating an article. Typography deals with fonts and its presentation. The two basic forms of font are Serif and non-Serif. In Serif fonts one can see “a clearly defined stroke whereas non-serif is very block and straight line formatted” (depaul.edu). Size is another matter dealing with typography. When communicating, writers write for their work can be read. A common size for reading font is 9-12. Larger fonts are used to show yelling, aggression, or titles. Smaller fonts are read to showcase fine print. Using a smaller font is usually for citations or items that need to be said but are not imperative to the message. The style of the font plays into typography. The letters, or wording, need to be visualized in a way that enhances the authors tone. Using different fonts, colors, or visual aids (like art, bold, underlined, or italics), will the to tone or style the author is trying to get across.
Creating a better message 